Marketing Research
Market Research
Survey Builder
Build survey questions that do not accidentally bias responses or collect unusable data.
For
MBA marketing research teams
Status
Concept roadmap roadmap with interest tracking.
Micro-features
Problem
Student research projects often start with surveys that ask leading questions, miss variables, or collect data that cannot answer the actual problem.
About this tool
A research-design helper for student projects where the survey often gets built before the decision question is clear.
Use it when
Use it before sending a questionnaire to classmates, customers, or field respondents.
Why I am building it
Built because bad survey design creates confident-looking data that cannot answer the problem.
Who it is for
- MBA marketing research teams
- Students building live project surveys
- Early analysts designing customer research
What it will do
It will help define the research objective, draft survey questions, flag bias, check variable coverage, and create an analysis plan before data collection.
Planned features
Research objective clarifier
Survey question drafting
Bias and leading-question check
Variable and segment coverage review
Analysis plan generator
Why it matters
Better surveys protect teams from wasting time collecting confident-looking data that cannot support a decision.
Interest signal
Help decide what deserves build time next.
I track this privately through analytics and a local browser marker. Repeat clicks from the same browser are treated as repeats, not new interest. I am not showing public counts until there is real backend data with duplicate and bot filtering.
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